Rakuten Viber, in partnership with Mineski Global, takes hypercasual gaming to a whole new level by bringing exciting, easy-to-play games to the world’s leading messaging app.
From June 2022, Viber users across Asia-Pacific will have free and easy access to up to 70 hypercasual games through the mgames chatbot on Viber, with new games being introduced every month.
mgames is a casual games platform created by Mineski Global, offering a vast library of games that are easy to play and light in terms of game mechanics and design.
“We are excited about our collaboration with Mineski Global to integrate mobile games into our platform for different user segments,” said David Tse, Senior Manager at Rakuten Viber. “We don’t just launch games in Viber, we’re building a hypercasual community of gamers, giving our users another way to interact and communicate through the enjoyment of games.”
With a wide variety of options, there’s sure to be a game for every type and age of Viber user – from incredible word masters and adrenaline junkies looking for thrills to fantastic problem solvers. riddles and competitive runners, or even just carefree screen tappers.
These hyper-casual interactive games allow Viber users to compete for rewards and leaderboards and play with their Viber network.
Users can also create their own private rooms and have fun with their friends and family on Viber.
“The social aspect of gaming is often overlooked, but we believe it creates one of the strongest reward loops that incentivize consumer behavior. For example, mgames on Viber has private lobbies so users can host friendly competitions with family and friends.This and other new features will make your messaging app experience more dynamic,” said Ronald Robins, CEO of Mineski.
“As a big fan of casual cell phone games, this new addition on Viber is so much fun. It’s another exciting activity that I can experience with my friends,” shares Kyle Vergara, a Filipino content creator who was present at the event. event. “mgames on Viber will allow us to bond virtually when we can’t meet in person, and I look forward to some fun competitions with them.”
“Gaming makes me happy,” says passionate gaming content creator Shai Ortille. “And these games on Viber will allow me to share my passion with my friends and my brothers and sisters, and even with my parents. I hope these hypercasual games will also allow others to find happiness in gaming and pave the way for them to become professional gamers too if they so choose.
At the media launch of mgames chatbot on Viber held on June 8 in Mandaluyong City, members of the Filipino media and some content creators experienced the fun of community gaming as they competed for exciting prizes. Members of the media from Nepal and Bangladesh also participated in the celebration virtually. Some of the games played in the private lobbies during the event were: Tako Block, an exhilarating endless block stacking game where players must build Tako Blocks to weave their way around or overcome obstacles; Whack A Mole, which allowed players to relive their amusement park experience through this fun and fast-paced timeless game, and; Furious Speed, a thrilling car racing game for an extra adrenaline rush.
“Our partnership with Viber demonstrates our commitment to creating meaningful experiences through gamification. This integration harkens back to Mineski’s beginnings in building communities through a shared love of gaming, and now we’re proud to deliver on that promise to a larger and more diverse casual gaming audience that only Viber can unite,” said Ronald Robins, Managing Director of Mineski. Officer.
Start playing on Viber now and create private rooms to share the fun with your friends and family. To learn more about mgames on Viber, visit www.viber.com and www.mineskiglobal.com/mgames or follow Rakuten Viber and Mineski Global on social media.